AUSTRALIA'S FIRST ALCOHOL REMOVED PREMIUM PALE
POURS ONTO THE MARKET
HÖPMAN Premium Pale
has been created to satisfy the growing thirst for a quality tasting alternative
to alcoholic beer products available in Australia.
Whether
you're looking to reduce your alcohol consumption or simply enjoy the taste of
beer, but don't want to be under the influence of alcohol, alcohol-removed HÖPMAN
Premium Pale really is the perfect solution. It allows you to feel part of the
occasion, but eliminates the carbs and the after effects of alcohol.
As
a nation of beer drinkers it's typical for Aussies to have a beer in hand at most
if not all social events, but things are changing. There is an increasing focus
on 'drinking responsibly' and concern about health and weight, as evidenced by
the growing popularity of low carb beers.
At long last, there's
a beverage on the market that looks, smells and most importantly tastes like a
premium imported beer yet it contains half the calories of full-strength beer.
"Our
challenge was to create a premium, great tasting alcohol removed beer product
that finally provided Australians with an acceptable drink alternative to that
of an alcoholic beverage. We set out to produce an imported style premium beer
and then removed the alcohol to ensure the flavour wasn't compromised - you genuinely
wouldn't believe it's not beer", says JMB Beverages Director Jarrod Myles.
So,
stock up your fridge and see if you can taste the difference. HÖPMAN Premium
Pale is available in a convenient four-pack from Woolworths, Dan Murphy's, Franklins,
Jim's Cellars and selected IGA stores nationally. The recommended retail price
is $7.99.
