
SHREK FOREVER AFTER
EXPERIENCE THE FINAL CHAPTER
IN IMAX 3D
On
June 17, moviegoers and ogres alike will prepare to journey to Far Far Away when
DreamWorks Animation SKG Inc's, SHREK FOREVER AFTER, opens at IMAX Theatre Darling
Harbour.
Audiences of all ages can experience the highly anticipated
final chapter of the Shrek story in IMAX 3D - the world's most immersive movie
experience. Digitally re-mastered into the unparalleled image and sound quality
of The IMAX Experience, 'Shrek Forever After: An IMAX 3D Experience', will debut
concurrently with the worldwide theatrical release. With crystal clear images,
laser-aligned digital sound and maximised field of view, IMAX puts audiences in
the movie.
"In addition to making the ultimate final
chapter of the series, we also enjoyed the challenges and rewards of producing
SHREK FOREVER AFTER in 3D, which adds an awesome level of visual immersion that
has never before been applied to a Shrek film," said Mike Mitchell, Director
of SHREK FOREVER AFTER.
"Aside from the thrilling roller-coaster
ride aspect, like the scene in which Shrek is being chased by a band of evil witches
on broomsticks, we also used 3D as a powerful storytelling device to convey the
characters' deepest emotions. Nowhere are these kinds of experiences more engaging
and exciting than on huge, IMAX 3D screens."
After challenging
an evil dragon, rescuing a beautiful princess and saving your in-laws' kingdom,
what's an ogre to do? Well, if you're Shrek, you suddenly wind up a domesticated
family man. Instead of scaring villagers away like he used to, a reluctant Shrek
now agrees to autograph pitch forks. What's happened to this ogre's roar? Longing
for the days when he felt like a 'real ogre', Shrek is duped into signing a pact
with the smooth-talking dealmaker, Rumpelstiltskin. Shrek suddenly finds himself
in a twisted, alternate version of Far Far Away, where ogres are hunted, Rumpelstiltskin
is king and Shrek and Fiona have never met. Now, it's up to Shrek to undo all
he's done in the hopes of saving his friends, restoring his world and reclaiming
his one True Love.
DreamWorks Animation presents 'Shrek Forever
After' starring Mike Myers, Eddie Murphy, Cameron Diaz and Antonio Banderas. The
film is directed by Mike Mitchell and produced by Gina Shay and Teresa Cheng.
Executive producers are Andrew Adamson, Aron Warner and John Williams. The screenplay
was written by Josh Klausner and Darren Lemke.
'Shrek
Forever After' will be distributed by Paramount Pictures and is showing at the
IMAX Theatre Darling Harbour from June 17. Visit www.imax.com.au for viewing times.