Smith’s Popped

Delicious lower fat snacks, cooked in hot air and bursting with flavor.

Are you having trouble finding a snack that is light, delicious and better for you? Look no further, Smith’s have announced the launch of their innovative air popped product, Smith’s Popped potato snacks. These new tasty, fun snacks are cooked in hot air, not oil, so they are lower in fat.

Smith’s Popped have a light and crispy texture, are 50% lower in fat than chips cooked in oil, and are bursting with delicious flavour without the fat associated with frying.

Jenni Dill, Smith’s Marketing Director said: “Smith’s is Australia’s most-loved chip brand and this is the latest in a number of initiatives we’ve undertaken to provide consumers with healthier snacking options.”

In 2011, Smith’s announced a switch to healthier oil for its Smith’s Crinkle Cut and Smith’s Thinly Cut potato chip range, making its portfolio 75% lower in saturated fat.

“Snacks can be included as part of a healthy balanced dietii, it’s important to offer consumers choice,” says Jenni Dill.

Made in Australia, Smith’s Popped has natural colours and flavours to make an irresistibly tasty range of flavours including Sour Cream & Chives, Salt & Vinegar and BBQ.

Available in 100g sharing packs and multipacks containing five single serve packs, Smith’s Popped potato snacks can be enjoyed by the whole family. The multipacks are also perfect for mums looking for lunch box options as they meet the Amber School Canteens Guidelines.

So if you’re looking for a snack that’s better for you, Smith’s challenges you to taste the air popped range. You know you’ll ‘em!

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