Sony Mobile Communications has just introduced the Xperia M to the Australian market featuring Sony’s innovative one-touch functions for effortless connectivity, and signature premium design.
Xperia M is designed to bring Sony experiences to a new market and price point; NFC connectivity for one-touch functions, stunning design and a range of technologies including: a high quality screen for sharp viewing; smart camera functionality for impressive pictures and videos; Battery STAMINA Mode for outstanding battery life; and Sony’s signature media apps for enjoying photos, music, movies and games on the go, integrating Sony Entertainment Network services directly in the apps.
“Consumers looking for their first steps into the world of Xperia smartphones, would be well-advised to look at Xperia M,” said John Featherstone, Managing Director of Sony Mobile Communications Oceania. “The Xperia M benefits from Sony’s proven innovation and engineering expertise, and is perfect for those who want the premium technology and experiences often only associated with high-end models.”
Ease of sharing and enjoyment
Xperia M features Sony’s one-touch functions allowing you to easily and instantly enjoy photos and music across an array of devices, such as Sony’s SBH20 wireless stereo headset and latest range of NFC-enabled BRAVIA TVs, with just a single touch.
Premium, signature Sony design
Xperia M boasts Sony’s now familiar OmniBalance design, first introduced in flagship Xperia Z. The aesthetic language takes the form of a precision-crafted skeleton frame, and gives the phone a seamless look that is both tactile and sleek. Designed to complement the slim style, Xperia M also features colour-changing illuminations that can be personalised to visually alert you to incoming calls, text messages and alarms.
The Xperia M will initially be available in black and white. The availability of purple yellow will be announced at a later date.
Key features for Xperia M
– One-touch functions with NFC and screen mirroring, to display content on your TV or to share music and photos between devices
– Sony’s OmniBalance design, with generous 4” FWVGA touchscreen display and LED illuminations
– Sony’s signature audio enhancement technology ClearAudio+, xLOUD and 3D Surround Sound (VPT)
– 5 megapixel fast capture camera with auto-focus and HDR for photos, and dedicated shutter key
– Fast performance with dual-core processor
– Battery STAMINA Mode for outstanding battery life
Consistent Sony entertainment experiences
Xperia M benefits from Sony’s media applications, offering consistent entertainment experiences across mobile, tablet, desktop and console platforms. The “WALKMAN”, Album and Movies apps, provide online and offline content through a single access point with new ways to enjoy and share that content. The “WALKMAN” application provides access to all your downloaded music, plus Music Unlimited* with over 18 million songs to explore, and Facebook social integration. The “Movies” application gives consumers access to over 100,000 movies and TV series from Video Unlimited*. The “Album” application enables easy access to Facebook friends’ photos, as well as the ability to organise images both by location and, through the new “Faces” function, by the people that feature in them.
Sony’s entertainment technology turns content into experiences, and with Xperia M you can enjoy these experiences for longer thanks to Battery STAMINA Mode. The latest version of Sony’s battery management technology improves the standby time of your smartphone by four times or more**, by automatically shutting down battery-draining apps whenever the screen is off and starting them up again when the screen is back on.
The Xperia M is now available for outright purchase through Sony direct channels for SRP $249. The device is also available from Vodafone Australia for $199 on a prepaid plan. For all the latest news, views and info on Sony Xperia smartphones, like SonyMobileAU on Facebook.Sydney Unleashed is one of Australia’s premier entertainment publications exploring the latest in lifestyle trends. From Sydney’s finest restaurants, cafes and bars to the hottest in gadgets, products, and home entertainment, Sydney Unleashed is your one-stop lifestyle platform.